Marketing

Small businesses discover the benefits of online advertising with Adtiq

Adtiq recently visited businesses in the Tai Seng area to showcase the benefits of the digital advertising platform. Designed with small business needs in mind, Adtiq can be described in three words -...

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Business

Using Digital Marketing to power small business growth

Armed with the power of digital technology, SMBs and start-ups are overcoming entry barriers in many industries. This is great news if you’re after a slice of the Asia-Pacific (APAC) e-commerce market...

Business

How digital marketing helped an eCommerce business double their sales

Digital marketing is instant and affordable. Here’s how one e-commerce business owner in Singapore doubled online sales in one year.

Business

Digital advertising: an important tool for small businesses

Digital marketing can help complement traditional marketing strategies and improve your company’s growth. But it is important to use the various platforms, like Facebook, Google, and Instagram, wisely...

Advertising

Retargeting with ads: What is it and how does it work?

Learn how to engage your web visitors with retargeting even after they leave your site, to eventually secure a purchase.

Marketing

Facebook vs Google AdWords: Finding the right balance

Facebook and Google are raking in as much as half of worldwide online advertising revenues, with no signs of slowing down. Both are useful for SMEs, but how do you determine the right mix?