Shawn Yap is a motorhead who loves cars so much that he left a well-paying job to become an apprentice at a workshop. His training led to him opening an auto-repair workshop, Kaizen Motors.
Facebook and Google are raking in as much as half of worldwide online advertising revenues, with no signs of slowing down. Both are useful for SMEs, but how do you determine the right mix?
With Facebook presenting an ocean of more than two billion potential customers, businesses must create an effective Facebook marketing strategy to best promote their brand and product.
With limited resources when it comes to digital marketing, many small businesses choose to focus on social or search advertising. SEO is still important - find out why.